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Upcoming & Recent Speaking Engagements for Ernan Roman:To contact Ernan Roman regarding an in-house Marketing Best Practices Executive Workshop or an Industry Keynote or speech, click here.October 12th , 2010 Direct Marketing Association Annual Conference Thought Leadership Session “Leveraging the ‘Voice of Your Customer’ to Achieve Significantly Greater Engagement and Sales…Across Social and Traditional Media” October 9th and 10th, 2010 Direct Marketing Association Annual Conference 2 Day Workshop, (Back by Popular Demand) “Increase Sales 20% to 30% Using 5 Relationship Marketing Best Practices…Guaranteed” September 27th to October 1st, 2010 Advertising Week “Ensuring Customer Engagement with Voice of Customer Driven Marketing Best Practices” June 15th, 2010 Digital Marketing Days “How to Increase Sales 20% by Deploying Your Multichannel Mix Per ‘Voice of the Customer’ Media and Channel Preferences’ April 20th, 2010 Target Magazine Webinar “Best Practices for Lead Nurturing Programs” June 18th, 2009 DM Days “Increase Sales 35% to 75% Using the Proven 3-Step Relationship Marketing Process” June 17th, 2009 DM Days “The New Marketing: Proven Guidelines for Using Opt-In Techniques to Deepen Customer Engagement and Increase Sales 35%” May 4th, 2009 ACCM: Annual Conference for Catalog & Multichannel Merchants “Achieve Guaranteed Double-Digit Response Rates with Multichannel Opt-In Driven Marketing: Learn the 3 Critical Steps” April 21st, 2009 Arab Direct Mail & Marketing Forum, Saudi Arabia “Direct Mail as a Strategic High Value Communication” February 19th, 2009 DMA LI “Consistent Double-Digit Results: Proven Breakthrough Marketing for Scary Times Increase Sales 35% to 75%...Guaranteed!” February 17th, 2009 DMA Webinar “Increase Sales 35% to 75% Using the Proven 3 Step Relationship Marketing Process. Guaranteed!” December 9th, 2008 NCDM: National Center for Database Marketing “Learn How to Achieve Double Digit Response with Socially Responsible Multichannel Opt-In Marketing” November 17th, 2008 New York Times Small Business Summit “Empower Your Team for the Future” October 11th and 12th, 2008 DMA Annual Conference Workshop: “Improving the Power and Yield of Your Multichannel Programs” June 12th, 2008 DM Days, NY “Intensive Workshop: Learn the 4 Critical Steps for Achieving Double-Digit Multichannel and Opt-In Marketing Results” June 10th, 2008 DM Days, NY “Learn the 3-Step Multichannel and Opt-In Marketing Process that's Helping BtoB and BtoC Marketers Like Microsoft Achieve Response Rates of 40% Plus” April 29th, 2008 Fluid Power Distributors Association Keynote; “Marketing ≠ A Line Card” October 15, 2007 DMA Annual Conference; “Learn the 3-Step Opt-In Marketing Process that’s Helping Microsoft Achieve Opt-In Rates of 40% Plus and CA Increase Sales 130%” October 17 and 18, 2007 DMA Annual Conference; Workshop; “5 Critical Steps for Achieving Breakthrough Opt-In-Driven Multichannel Marketing Results. Learn How Microsoft and IBM increased Response by 300% and Sales by 88%” June 20, 2007 DM Day NY; “Breakthroughs in Opt-In Marketing: Learn the Strategies That Helped Microsoft Achieve Opt-In Rates of 40% Plus and are Helping CA in Their Journey to Opt-In Excellence”. June 28, 2007 The Direct Marketing Association of Long Island; “Learn the 3-Step Process Which Will Guarantee You Consistent Double-Digit Response Rates.” March 19, 2007 Baruch College, Zickland School of Business "Best Practices in Opt-In and Multichannel Marketing." November 21, 2006 International Marketing Forum, Athens; Keynote speech; “The Power of Direct Mail Within the Integrated Media Mix”. October 18, 2006 DMA Annual Conference Workshop; "7 Step Process for Achieving Double-Digit Response with Best-In-Class Consensual Opt-In and Integrated Marketing; Learn How IBM and Microsoft Increased Response by 300% and Sales by 88%!i With Yvonne Brandon" October 16, 2006 DMA Annual Conference; "Breakthroughs In Opt-In Marketing: Learn the Strategies that are Helping Microsoft Achieve Opt-In Rates of 40% Plus, Worldwide!i July 10, 2006 Microsoft Worldwide Partner Conference - Keynote; "Best-in-Class Strategies and Techniques for Selling and Keeping Small Businesses Customers" June 21, 2006 DM Days New York; "3 Strategies for Integrating Your Media Mix Per Opt-In Self-Profiled Preferences - and Increasing Sales 35% - 88%!" June 8, 2006 Radio DM Days Interview; "Maximizing Multichannel Marketing in a Digital Age" April 25, 2006 DMA Webcast; "Best Practices in Consensual Opt-In and Integrated Marketing; Learn How IBM Increased Response by 300% and Sales by 88%" April 20, 2006 Direct Marketing to Business Conference; "Leverage Customers’ Opt-In Preferences to Achieve up to 1000% Increase in Response" March 23, 2006 IBM Americas Marketing Managers Webcast; "How are Hewlett-Packard and Microsoft are Leveraging Consensual Marketing Opt - In Preferences to Achieve 300% - 1,000% Increases in Response?" February 8, 2006 DMA Webcast; "Achieve Double-Digit Response by Integrating Multiple Channels Per Opt-In Requirements of Customers" Our People | News & Articles Contact Us for a complimentary consultation to discuss your needs and how the 3-Step Marketing Process®can solve them.
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