Customer Relationship Marketing
Call Center Re-Engineering
Re-Engineering Call Centers to Deliver Exceptional Customer Experiences
Ernan Roman Direct Marketing is acknowledged as a leader in re-engineering call centers to provide customers and prospects with competitively differentiating service and value. Call or contact centers are an essential component of the multichannel customer experience. Our specialty is fine-tuning your call center to maximize customer value.
Ernan Roman Direct Marketing's Call Center Philosophy
Our philosophy is to view every inbound call as a gift to your call center, an opportunity to delight the customer and cement the relationship. High value out-bound calls to qualified, opt-in names are uniquely powerful in generating significant incremental response. The value of each customer or prospect contact with your call centers cannot be underestimated. We will develop and implement a unique call center strategy tailored to the exact needs of your business and customer base. The case studies of our loyal clients are proof positive that our call center customer relationship management strategies will produce remarkable results, providing exceptional customer experiences with a guaranteed profit and high ROI.
"Poor Customer Care Center Experiences Hurt Company Image and Customer Trust"
Contains results from ERDM's research regarding the magnitude of damage resulting from negative
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Customer Care Call Center experiences. Findings include:
- 66% of recent experiences are negative to neutral
- Negative experiences result in:
- 95% negative perception of the company
- 86% reduction in repeat purchase likelihood
- 83% reduction in likelihood to recommend the company
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Learn more about ERDM's Call Center Best Practices and research findings Call Center Best Practices and research findings.
Contact Us. or a complimentary consultation to discuss your needs and how Customer Relationship Marketing (CRM) may satisfy them.
Consensual / Opt-In Marketing Process® (CMO) is a registered trademark of Ernan Roman Direct Marketing
Integrated Direct Marketing® (IDM) is a registered trademark of Ernan Roman Direct Marketing
Creating Integrated Marketing Solutions | Business Market Research & Consumer Market Research | Customer Relationship Management Solutions
Contact Us for a complimentary consultation to discuss your needs and how the 3-Step Marketing Process®can solve them.
Customer Relationship Marketing | Creating Integrated Marketing Solutions | Business Market Research & Consumer Market Research | Customer Relationship Management Solutions |